If you’ve been reading our blogs or watching our super awesome search engine optimization web series, SEO Snap, then you’ve hopefully been learning a lot about what we offer as a digital marketing company. Well, today we’re ready to drop some more knowledge on you. Are you ready? Good. Did you know that search engines drive 10 times more traffic to online shopping websites than social media?
That’s right - 10 times more! That’s crazy, right? Certainly there must be some type of sorcery afoot but alas, my friends, that fine “sorcery” you suspect is nothing more than some good ol’ fashioned SEO.
You see, despite all of the ads you see on social media platforms such as Facebook and Instagram, having online shopping websites that are optimized to reach your target audience is one of the most important things you can do to generate revenue - and who doesn’t like making more money?
It’s important to remember that 93% of all online experiences begin with a search engine. And, 90.46% of those searches occur on Google. Believe it or not, social media doesn’t have an influence in how well you rank in a Google search, but the SEO used on your website most definitely does have an impact on your ranking.
What’s the moral of the story here? If you want to run successful online shopping websites, then you’re going to want to invest some time and money into making sure that your site is properly optimized with the current SEO conventions. Because the better your SEO, the better your ranking. And the better your ranking, the more people will be visiting your site which means more money in your pocket.
Of course, we understand that SEO isn’t everyone’s forte, but that’s why we’re here! If you’re interested in SEO services for your website, be sure to give us a call. We’d love to help!