What is the Buyer’s Journey? [Why Does it Matter for Your Marketing?]
When implementing an inbound marketing strategy, it is important to consider the buyer's journey.
![What is the Buyer’s Journey? [Why Does it Matter for Your Marketing?]](https://4521677.fs1.hubspotusercontent-na1.net/hub/4521677/hubfs/greyphin-buyers-journey.png?width=767&name=greyphin-buyers-journey.png "What is the Buyer’s Journey? [Why Does it Matter for Your Marketing?]")
![Sales and Marketing Alignment Best Practices [Tips from Digital Marketing Pros]](https://4521677.fs1.hubspotusercontent-na1.net/hub/4521677/hubfs/greyphin-sales-and-marketing-alignment-best-practices.png?width=767&name=greyphin-sales-and-marketing-alignment-best-practices.png "Sales and Marketing Alignment Best Practices [Tips from Digital Marketing Pros]")
Sales and Marketing Alignment Best Practices [Tips from Digital Marketing Pros]
In order for businesses to be successful, it is important that the sales and marketing teams are